Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Overview: The Better Business Bureau (BBB) was founded in 1912. It is a private,

by | Nov 26, 2021 | Marketing homework help

GET HELP WITH YOUR ESSAY

If you need assistance with writing your essay, our professional Essay Writing Service is here to help!

DISCOUNT CODE FIRST25

ORDER THIS OR A SIMILAR PAPER NOW

Overview:
The Better Business Bureau (BBB) was founded in 1912. It is a private, nonprofit organization, whose self-described mission is to focus on advancing ethics and trust between businesses and their customers. The members are adhering to self-regulation. The BBB refrains from recommending or endorsing any specific business, products, or service, to avoid conflict of interest. The BBB has a rating system for its business members. The scale is from A+ to F. The evaluation is based on 17 factors. It analyzes the datapoints and generates a grade to the business. If the business is in good standing, then it will allow the busines to use the BBB logo in marketing materials. The BBB has been a trusted partner in our communities for over 100 years. However, the Circle of Trust has competitors and critics stating that Yelp, Angie’s List and Google Reviews is doing a better job. 
Your assignment is to use the SWOT Analysis on page 32 to 39 and analyze the Better Business Bureau. In many ways it is a strategic audit paper. It will give you the opportunity to practice competitive intelligence and conduct a mosaic analysis of internal and external factors. Strategic Audits help business keep their competitive edge in a world where disruptive innovation changes the playing field on a daily basis.  
SWOT Outline: 
• 1. Cover Page • 2. Executive summary that concludes with recommendations for change. • 3. Current Situation • 4. Corporate Governance• 5. External Environment: Opportunities and Threatso https://www.checkbca.org/o https://www.angieslist.com/o https://www.yelp.com/o https://www.homeadvisor.com/o https://porch.com/o https://www.thumbtack.com/o https://www.trustpilot.com/o https://www.checkbook.org/o https://www.groupon.com/o https://www.ispionage.com/o https://support.google.com/maps/answer/6230175?co=GENIE.Platform%3DDesktop&hl=en  • 6. Internal Environment: Strength and Weaknesseso https://www.bbb.org/ o https://www.bbb.org/local-bbb/bbb-serving-wisconsino https://www.bbbtrustscore.org/o https://www.bbb.org/wisconsin/torch-awards-for-ethics/nomination/• 7. Analysis of Strategic Factors • 8. Strategic Alternatives • 9. Implementation • 10. Evaluation and Control • 11. References and Bibliography 
SWOT Analysis 
1. Current Situation a. Current Performance b. Strategic Posture
• Mantra: 3 to 5 key word slogan• Vision: Who, What, When, Where, Why and How?• Objectives: What are the functional objectives and are they functional for internal and external performance measurements?• Strategies: What policies do we have or need and are they consistent with our vision, mission and objectives?• Plans: What is our to do list and does the work support our strategic direction, objectives and strategies?• How did the corporation perform in the past year overall in terms of return on investment, market share and profitability?
2. Corporate Governancea. Board of Directorsb. Board of Advisorsc. Managers • Who is the board? How many are internal and external? Which board members own shares of stock?• What do the board members contribute to the corporation in terms of knowledge, skills, background and connections?• How long has members served on the board? What is the level of involvement in strategic decisions?• What person or group constitute top management? What is the knowledge, skills, background and style?• Is the top management responsible for corporate performance? How long have they been in their position?• Are decisions made ethically in socially responsible manner?• Are decisions made in an environmentally sustainable manner?
3. Internal Environment: Strength and Weaknesses​a. Corporate Structureb. Corporate Culture c. Corporate Resourcesd. Summary of Internal Factors • How is the organization structured? Who has decision making authority? How does it compare to other organizations?• Is the culture defined? What values, expectations and beliefs does the organizations? Diversity?• Marketing, Finance, R&D, Operations, Logistics, HR and IT analysis.• Which of these factors are core competencies? Which are the most important? Which functions or activities can be outsourced?4. External Environment: Opportunities and Threatsa. Natural Physical Environments b. Societal Environment c. Task Environment d. Summary of External Factors • What forces from the environment/environment is affecting the organization? Categorize current and future threats? Opportunities?• Economic, technological, political and sociocultural threats or opportunities?• Rank High, Medium or Low for threats: new entrants, bargaining power of consumers/suppliers, substitute products, rivalry, power of unions?• Rank from High, Medium to Low the most important threats or opportunities for the organization?
5. Analysis of Strategic Factors: SWOTa. Situational Analysis b. Review of Mission and Objectives• What strategies are the most important for the organization now and in the future?• Given the current strategy: does the Mission and Objectives support the current strategy? Do we need to amend the Mission or Objectives?  
6. Strategic Alternatives and Recommended Strategy a. Strategic Alternativesb. Recommended Strategy • What changes do we need to implement for Objectives? Stability, growth, retrenchment, cost leadership, differentiation, or other future needs.• What strategies are recommended?  Justify your answer? What policies needs to be revised or developed? What is the impact on the organization?
7. Implementation a. Programs and Tacticsb. Budgetc. Operating Procedures• What kind of programs or tactics should be developed to implement the recommended strategy?• Are the programs or tactics financially feasible?• Will new standard operating procedures need to be developed?
8. Evaluation and Control a. Communication b. Performance Review • Is the current information system capable of providing sufficient feedback on implementation activities and performance?• Are adequate control measures in place conformance with the recommended strategic plan?
References: 
1.​Webmaster. Better Business Bureau. August 29 2020. Wikipedia. September 2, 2020 .
2.​—. Investor Reporting Framework. September 2 2020. Principles for Responsible Investment .
3.​—. US SIF Trends Report. September 2 2020. US SIF .
4.​SEC Investment Advisory Committee. . 2020. September 2, 2020 .
5.​Pope Francis. . 2015. September 2, 2020 .
6.​Webmaster with Better Business Bureau. BBB Trust Score. 2020. Better Business Bureau. September 2, 2020 .
7.​— with Better Business Bureau. . 2020. BBB Wisconsin. September 2, 2020 .
8.​HEIKKINEN, SARAH. “Can You Trust the Better Business Bureau?” Deal News February 28 2019. September 2, 2020 .

DISCOUNT CODE FIRST25

ORDER THIS OR A SIMILAR PAPER NOW

Categories

SERVICES

What We Do

b

Essay Writing Services

h

Term Paper Writing Services

Assignment Writing Service

U

Research Paper Writing

Case Study Writing Services

k

Thesis Writing Services

TESTIMONIALS

What People Are Saying

I had casually placed an order on Lesson-edu.info for a short essay and wanted to see if their claim of timely delivery of tasks was true or not. The assignment was not delivered on time, but the quality of the essay was also remarkable.

Adeline West

“Being associated with experts minds for 1 year, i am extremely happy and fully satisfied with your high class assistance and quality writing services! Cheers!”

Rachel

“Thanks guys! You have great writer who helped me in my last assignment! I got excellent grade in my last assignment and i will recommend you!”

Theresa Reeves

“It was awesome experience to work with professional writers of experts ! This really helps to score high in university homework!”

Ada Leonard

Easy As 1…2…3…

1. Place Order/Submit Instructions
Submit the instructions in the order form. Add the number of the pages, the deadline, and attach any additional files.

2.Make Payments
Securely complete the payment process.

3. Writer Upload Solution for Quality Check

We will assign your work a writer, sit back and relax. The Quality Control department will check and verify completion to set standards.

4. Download Paper and Enjoy
Now download the uploaded solution and enjoy your life.

Confidentiality

We encrypt everything. It’s all confidential.

Secure Payment

Sleep tight: each transaction is encrypted and 100% secure.

Ready to get started?

%d bloggers like this: